Allegro is working on a new feature for its mobile app. The visual search engine analyzes the item seen in the photo provided by the user and then discovers comparable goods on the allegro.pl website using a machine learning algorithm. The consumer does not have to visit the store and photograph the object. Pictures of…
Alvise Favara will become Allegro’s new Chief Commercial Officer and will take up his position in January 2022. The CCO will be in charge of shaping the development strategy of the company’s commercial area, and will also take care of increasing the number of offers available on the platform. The new CCO’s tasks will include…
Allegro has decided to acquire Central and Eastern European e-commerce platform Mall Group for EUR 881m. The transaction will allow the sales platform to expand its capabilities to process orders in foreign markets, while the cooperation between the companies will enable the exchange of technology and business experience. Mall Group is one of the largest…
Allegro has decided to introduce a new offer in the Allegro Smart service. Until 3 January customers using the program will be able to enjoy free delivery available from as little as PLN 25. It is worth mentioning, however, that the offer is limited to purchases from one seller and the number of programme beneficiaries…
Amazon has officially entered the Polish market in March 2021, but only the launch of Amazon Prime can be considered a real entry, which is able to “stir up” the Polish e-commerce market. Can the position of Allegro and other leading players be threatened as a result? The launch of amazon.pl in March 2021, except…
The Singaporian digital marketplace, the 9th most popular e-commerce platform in terms of views, is planning its debut in Poland. Allegro, which ranked 10th on this list, may feel its position threatened by the new rival, who has already announced many amenities for new sellers and customers. The Shopee platform has already bought the shopee.pl…
On 27 August, Chief Commercial Officer and Member of the Allegro Board of Directors Damian Zaplata resigned with immediate effect. His duties will be temporarily taken over by Aleksandra Sroka-Krzyzak, who currently serves the function of Chief of Staff / Head of Strategy. On 31 August, Damian Zaplata was appointed to the supervisory board of…
Allegro has decided to implement its first ecological parcel machines. The machines have already been placed in two locations, in Warsaw and Poznan, while the start of the service is planned for autumn. By the end of this year Allegro intends to increase the number of machines to 1500. – We are proceeding with the…
The new e-commerce platform Erli.pl enters the market of the e-marketplaces in Poland. Will Erli.pl be the next player next to Amazon who will threaten Allegro’s position? The platform was launched in March 2020 and is developing dynamically. Currently, it is used by over 2,500 sellers, and boasts over 9.5 million products. Erli.pl is growing…
Allegro has announced the launch of the new Allegro Biznes website. The new trading platform is to be available to customers from the B2B segment from the beginning of February 2021. The best place for corporate shopping Allegro Business was created as a form of response to the basic needs of all entrepreneurs. According to…
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