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Karolina Szałas

Od początku kariery zawodowej związana z analizą rynku handlu detalicznego. W PMR zajmuje się tworzeniem publikacji na temat sektora handlu detalicznego w Polsce. Obszary specjalizacji: rynek odzieży i obuwia, rynek artykułów kosmetycznych oraz handel internetowy.

Market trends

PMR: Five key trends in Poland’s fashion retail in 2020

Karolina Szałas 08/01/2021 0
The coronavirus pandemic was the defining event of 2020. Its most profound consequence was to accelerate customer…
Market trends

Perfumeria Quality Missala’s Michal Missala: Online sales have remained high since…

Karolina Szałas 17/12/2020 0
Of all parts of cosmetics retail, the perfume segment has been hit hardest by the coronavirus pandemic and its…
COVID 19

PMR: 5 most influenctial trends in the cosmetics industry in 2020

Karolina Szałas 11/12/2020 0
What trends shaped cosmetics retail in Poland in 2020? A pandemic-induced surge in online shopping was the most…
Market

Cosmetics market in Poland increases by almost 2% in 2020

Karolina Szałas 20/11/2020 0
As a result of the precarious economic situation caused by the coronavirus, growthof cosmetic market will…
Market

PMR report: High-price segment with 15% share in the fashion market

Karolina Szałas 18/11/2020 0
The share of the higher price segment in fashion market is growing. In recent years, this segment has recorded a…
Market trends

Justyna Iwanek, Boco Wear for PMR: Sales jumped by 30% during lockdown

Karolina Szałas 06/11/2020 0
Justyna Iwanek, the chief executive of Boco Wear, an online-based brand of premium sportswear for women, talks to…
Infographics

PMR: Growth of clothing and footwear market in 2020 is lowest in years

Karolina Szałas 03/11/2020 0
Although the increase in salaries and social schemes in recent years has translated into a significant rise in…
Consumer Research

PMR: 1/3 of Poles who buy vegan or vegetarian items do so occasionally

Karolina Szałas 22/10/2020 0
A plurality of Poles who buy products for vegans or vegetarians do so during less than half of their grocery…
Infographics

PMR report: By 2025 underwear will account almost 15% of fashion market

Karolina Szałas 08/10/2020 0
According to PMR forecasts, underwear market will not suffer much compared to other segments of fashion market due…
News

The One With Shadow Palette… Make up Revolution x Friends

Karolina Szałas 07/10/2020 0
On 16 September, two days after American premiere, a line of colour cosmetics referring to the iconic TV show from…
Older Posts
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