PMR: Demographic crisis – the main challenge for the children’s products market in Poland in 2021
In 2020, the children’s products* market in Poland was worth PLN 14.49bn after a 2.3% y/y decrease, according to the…
children’s products market
CYBEX begins collaboration with Anna Lewandowska
While creating a new collection of products for children, CYBEX invited Anna Lewandowska to cooperate, and she became the ambassador…
Mamissima online store acquired by Modern Commerce
The e-store with toys and accessories for children Mamissima, present on the market for over 10 years, in March this…
Parenting Index: Is it easy to raise a child in Poland?
Poland was among 16 countries in the world where a survey on the challenges of raising children was conducted. Nestlé…
IKEA is looking for Chief Play Officer
IKEA in Great Britain and Ireland has published an advertisement on LinkedIn, looking for employees for the position of Chief…
Biedronka for families: the chain expands its Dada brand
Biedronka is expanding one of its core brands – Dada brand, which so far has specialized in diapers and care…
Shop of famous gynaecologist grows in e-commerce
Roger Publishing, the company behind the mamaginekolog.pl online shop, recorded record sales results in 2020. The founders of the company…
1/3 of Polish parents know BLW
The awareness of what the BLW method is remains not great in Poland. In total, 21% of Poles surveyed by…
PMR: Children’s products market impacted by demography and pandemic
The market for children’s products in Poland grew in value by 4.4% in 2019 to reach PLN 15.08bn, according to…
Children’s products retail market in Poland 2019
PMR presents a set of infographics from the report: Children’s products retail market in Poland 2019. Market analysis and development…
