Search Results for: clothing

Lidl announces cooperation with a Polish clothing company
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Lidl announces cooperation with a Polish clothing company

For several years Lidl has been testing variants of cooperation with celebrities or popular brands by selling their products in chain stores. Recently, it started such cooperation with a chain of Polish clothing stores – Sugarfree. Lidl started cooperation with a chain of clothing stores – Sugarfree. As a result of the cooperation Lidl sales…

Medium price segment dominates clothing and footwear market in Poland
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Medium price segment dominates clothing and footwear market in Poland

The Polish clothing and footwear market in Poland is dominated by products from the mid-price segment, which currently accounts for nearly half of the market. Despite the fact that the share of the average price segment in the market is slightly falling. However, its position is currently unwavering. The medium price segment dominates clothing and…

Allegro to implement visual search ?
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Allegro to implement visual search ?

Allegro is working on a new feature for its mobile app. The visual search engine analyzes the item seen in the photo provided by the user and then discovers comparable goods on the allegro.pl website using a machine learning algorithm. The consumer does not have to visit the store and photograph the object. Pictures of…

PMR: Demographic crisis – the main challenge for the children’s products market in Poland in 2021
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PMR: Demographic crisis – the main challenge for the children’s products market in Poland in 2021

In 2020, the children’s products* market in Poland was worth PLN 14.49bn after a 2.3% y/y decrease, according to the latest PMR report „Children’s products retail market in Poland 2021. Market analysis and development forecasts for 2021-2026”. More than half (54%) of respondents (i.e. people who buy baby products) of PMR’s September 2021 survey, declare…

Covid-19 lockdowns push shopping centers to cut back on investments
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Covid-19 lockdowns push shopping centers to cut back on investments

The constant lockdowns majorly hit the operations of shopping malls. The growing debt caused by closing facilities during successive waves of pandemics may result in some major investment cuts – as much as PLN 1bn annually. According to a recent study by PwC in cooperation with the Polish Council of Shopping Centers, before the pandemic the owners of…

CCC: Halfprice is now available online
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CCC: Halfprice is now available online

Shortly after CCC announced its new strategy, which includes bringing the share of e-commerce revenues to 60%, the company’s HalfPrice chain launches an e-store. IT will work in the shopping club format and will be available for logged users only. CCC club members, however, will also be able to use it. PMR projects that the…

Karl Lagerfeld – more premium brands open up to Poland
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Karl Lagerfeld – more premium brands open up to Poland

According to PMR data, the mid-priced segment is the largest segment of the clothing and footwear market in Poland – 52.7% in 2020. Nevertheless, it is in the higher-end and luxury price segment that is projected to post the highest CAGR for 2022-2026 at 10.8%. In the coming years we can expect more openings of…

CCC wants e-commerce to generate 60% of the company’s revenue
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CCC wants e-commerce to generate 60% of the company’s revenue

CCC Group has decided what the company’s development strategy will look like in the next few years. CCC’s board of directors has adopted a project called “GO.25 Everything Fashion, Omnichannel Platform”, which involves not only increasing revenues but also changing existing activities. The Covid-19 pandemic has affected the clothing and footwear sector, changing customer habits…

PMR: a rebound in the fashion market in 2021 will not make up for the losses
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PMR: a rebound in the fashion market in 2021 will not make up for the losses

According to PMR estimates, the year 2020 brought a year-on-year decline of -16.3% for the clothing and footwear retail sector in Poland, offset by growth in the online channel. However, online sales were still unable to compensate for the losses caused by reduced spending on fashion categories (which were declared by 55% of respondents to…