Among all the legal changes planned by the government, the biggest impact on the market of private label products would be the introduction of a possible act limiting the share of private labels in the offer of large-area store chains. Announced in March 2019 by Prime Minister Mateusz Morawiecki. Recent years have been characterized by…
In the last week of September, a leading German player in the perfume segment launched a Polish online store. The store offers nearly 15 thousand cosmetic products. Flaconi, one of the leading players on the German online sales market in the perfume segment, enters Poland. The brand launched an online store in the last week…
There is still a spectre hanging over the United Kingdom that, as a result of a lack of agreement with the European Union. There will be a so-called hard Brexit, which means that United Kingdom will leave the European Union without pre-established rules. This scenario is a serious threat to trade between the UK and…
Rising popularity of natural cosmetics in Poland. The trend is supported by the current fashion for a healthy lifestyle and growing consumer awareness. This trend is fuelled by celebrities, who creates of their own lines of natural cosmetics. An example is Anna Lewandowska, who has just announced that she is launching her own brand of…
Start-up from Poznan is planning to develop a network of vending machines for dosing cosmetics to customers’ own containers. The plans of expansion on the vending market have also been announced by Maczfit, a company operating in diet catering. It wants to serve hot meals from the vending machines. Do such solutions have a chance…
Bikes and bike accessories make up the biggest segment of the market for sports equipment in Poland. According to PMR’s data, this segment reached almost 1/5 of the sports equipment market’s value, . The analysis is confirmed by the results of a survey conducted by PMR, which shows that cycling is the most popular sport…
The Polish clothing and footwear market in Poland is dominated by products from the mid-price segment, which currently accounts for nearly half of the market. Despite the fact that the share of the average price segment in the market is slightly falling. However, its position is currently unwavering. The medium price segment dominates clothing and…
Apart, jewelery brand, closed last year as a sales leader in its industry, and its position is now unwavering. This is the result of the most developed distribution in the jewelery and watches category. The brand’s products can already be bought in over 200 stores all over Poland and in the company’s online store. The…
On the Polish lingerie market there are only a few known, large chains operating at present. What is more, Ferax, a manufacturer of hosiery products and the owner of a well-known brand Gatta, has been the leader in terms of sales for several years. However, one third of the company’s revenue comes from exports. However,…
For several years now, the perfume segment has recorded the highest growth dynamics in the cosmetics market. According to PMR estimates, the value of the perfume segment in 2018 amounted to over PLN 3.2 billion. Moreover, in subsequent years (2019-2024) this segment will grow on average by more than 4% annually. Currently, perfumes are the…
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